The provincial government says it is collaborating with InjuryFreePEI to promote helmet safety for cyclists in the province.
It says it’s giving two thousand dollars to the organization’s helmet safety program.
The organization buys helmets at discounted prices and gives them to youth who need them, and also gives an ice cream voucher to children they see wearing helmets while on their bikes, as an incentive.
This fall, a coloring contest for elementary school students will be launched through the program focusing on the importance of helmet safety.
